Cookies

When we provide services, we want to make them easy, useful and reliable.Where services are delivered on the internet, this sometimes involves placing small amounts of information on your device, for example, computer or mobile phone. These include small files known as cookies. They cannot be used to identify you personally.

These pieces of information are used to improve services for you through, for example:

  • enabling a service to recognise your device so you don't have to give the same information several times during one task
  • recognising that you may already have given a username and password so you don't need to do it for every web page requested
  • measuring how many people are using services, so they can be made easier to use and there's enough capacity to ensure they are fast

How can I control my cookies?

You can manage these small files yourself and learn more about them through Internet browser cookies - what they are and how to manage them (external link). You can also use your web browser to:

  • delete all cookies;
  • block all cookies;
  • allow all cookies;
  • block third-party cookies;
  • clear cookies when you close the browser;
  • install add-ons and plug-ins to extend browser functionality;
  • open an 'incognito' session, which allows you to browse the internet without storing local data

How cookies are used on Floodlight.co.uk

Below is further information on how cookies are used on Floodlight including the cookie name and the length of time a cookie is active. This cookies policy was last updated on 27th February 2018.

Universal Analytics

Cookie Name What it's for Life time
_ga This cookie helps us count the number of people visiting Floodlight by tracking if you've visited before. 2 years
_gid This helps us count how many people visit Floodlight by tracking if you've visited before. 24 hours
_gat Used to manage the rate at which page view requests are made. 10 minutes
_gat_newTracker This cookie allows us to analyse the website usage, by users, to improve the content and services. 24 hours
Cookie Name What it's for Life time
__gads This cookie is used by Google's DoubleClick for Publishers system which serves the banner advertising on the site. 2 years
wcache This cookie is enabled when user is logged-in. At end of the session, when you close the browser
JSESSIONID This cookie is used to give each user a unique identifier so their journey is smoother while they are on the site. This might include keeping the user logged-in if they have registered or maintaining anything they may have shortlisted. At end of the session, when you close the browser
TRACK_SESSION_ID This cookie is used to store the value to track user journey within our site. 30 days
FL_CK_POLICY This cookie is used to hide the cookie message pod on page top. At end of the session, when you close the browser
PAGE_VIEW This cookie is used to set the page view in search result and provider result page like list, grid or map view to maintain the page view. At end of the session, when you close the browser
SRCH_FLTR This cookie is used to open the filter in search result and provider result page in mobile view to make the user select the multiple filter options. At end of the session, when you close the browser
FLTR_POS This cookie is used to retain the position of the selected filter option in mobile view At end of the session, when you close the browser
AMP_TOKEN This cookie contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out or an error retrieving a Client ID from AMP Client ID service. 1 year
Prv_tracking_flag This cookie is used to track views of provider pages on Google Analytics. At the end of the session, when you close the browser.

Additional Third-Party Cookies

We also allow the following third-parties to drop cookies on Floodlight in order to improve our site functionality. Please note we use cookies to make advertising more engaging and relevant to users, and more valuable to clients and partners. By using advertising on Floodlight, we are able to keep our services free for users.

Third-Party Type What's it For
VWO A/B Testing VWO cookies enable us to do A/B testing. When we do such tests, cookies may be dropped in order to compare a page's performance.
Twitter Social Media These cookies enable users to contact Floodlight via Twitter and share Floodlight articles.
Facebook Social Media These cookies enable users to share Floodlight articles via Facebook.
Admedo Retargeting These cookies let Admedo know when to serve ads, ensuring that ads are served to only to people who have previously visited the site.
Google DoubleClick Advertising These cookies is used by Google's DoubleClick for Publishers system which serves the banner advertising on the site.
Google Adsense Advertising These cookies are used by Google's Adsense to measure interactions with ads and to prevent the same ad from being displayed too often.
GoogleAdServingTest Advertising This cookie is used to serve ads and advertising banners.