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Create Images for Business Use

Concise Training

£118.80 PER COURSE

What will I learn?

Did you know that images get more engagement across social media channels and on your website than text does? During our Create Images for Business Online Course, you will discover ways to capture, create and edit photos and vector images. You will realise what a powerful part of your business marketing images can be. You will see how they are successfully used for marketing and promotion via social media channels, email and on companies websites.

Instructions are given for creating and editing images on a PC and Apple Mac with some useful tips for photography included. You will learn about different types of image editing software, file formats, resolution and why to use jpg’s, png’s or gifs.

When you purchase the course you will get

- Unlimited access for 12 months

- 12 months access to the Concise Training Facebook Support group for tips and tricks to use LinkedIn as well as other social media channels

- Support by email

- An assignment to complete with individual feedback

The content is broken down into manageable learning objects:

​​Learning Object 1: Why use images?

  • Why do we like images?
  • How are we influenced by images?
  • The purpose of images
  • Examples of how images are used for marketing

Learning Object 2: Photography

  • Camera and mobile phone photography
  • Tablet photography
  • Capturing people
  • Photography tips
  • Social Media profile images

Learning Object 3: Image Creation

  • Rasters and vectors
  • Images for print and for website use
  • Infographics
  • Avatars
  • Social Media headers and backgrounds
  • Line art
  • Word clouds
  • Screenshots
  • Animated images
  • Collages
  • Images with text overlay

Learning Object 4: Legal Use of Images

  • Using Clipart or not
  • The legal use of images and licences
  • 'Googling' images
  • Stock images

Learning Object 5: Editing Images

  • File types and image compression
  • Why image compression is required
  • Image editing – looking at 3 solutions; Inkscape, Gimp and Photoscape,
  • Online tutorials for Adobe Photoshop Express Editor
  • Online Image Editors

Learning Object 6: Sharing Images

  • Sharing images on Facebook, Pinterest, Tumblr, Flickr and Instagram
  • WordPress image galleries
  • Google Photos

Learning Object 7: Issues with Images

  • Listening to images
  • Alt text
  • Colour blindness
  • Issues people experience with images

Support is available via the Concise Training online forum, email and Skype.

What do I need to know?

You will need internet access. All software suggested is free of charge and browser based.

Course info

Qualification

Course Provider Diploma/Certificate/Award (this must include an assessed element)

Study Hours

10 hours

Study mode

Online

Price

£118.80

Total time for completion

12 months

More info on price

includes VAT

Who runs this course?

CONCISE TRAINING

CONCISE TRAINING

Concise Training have been teaching businesses and individuals to use social media and digital marketing since 2009. Unaccredited Courses We first created our short unaccredited e-learning courses in 2012 - updating them every six months (In January and July) since.  The courses have been taken by over 2,000 learners either through Concise Training directly or through our partners - Pitman Training Group, The Distance Learning Centre and Business Excellence International. Purchasing a course directly from Concise Training has the added benefit of email support from the Concise Training team.  Although the courses are kept as up to date as possible, the nature of the sector involves daily changes to the

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Three things to check before you take a course

Great! You've found a course. Still have a few questions? Here are the top three things you should ask the course provider before booking:

  1. What will I be able to do when I've completed the course?
  2. Do I need any previous experience or qualifications to take this course?
  3. Will I need any special equipment or clothing in order to complete it?

They'll also be able to help you with questions around payment plans, flexible learning, start dates and more.

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